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In this episode of American Greed,
brazen con man John Bravado welcomes

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investors into BBC Equities, a real
estate fund that some insiders call the

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Billionaire Boys Club.

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I got to tell you that, and this is a
bold statement, we'll back it up, not

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of our clients ever lost a dollar.

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Bravado's Bravado guarantees investors
he can make them rich with no risk to

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their life savings.

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The philosophy that we have and what we
use is very simple. Never put your

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principal dollars at risk.

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Never put your principal dollars at
risk.

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He brings in over $50 million, saying
that all the other financial pros are

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crooks. But he's different.

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We believe if we can make the investor
money, we deserve to make money. And if

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we can't, we don't deserve to get paid.

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But when the billionaire boys club
crumbles, investors learn that Bravada

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regrets about doing exactly what his
book title says.

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Stealing the wealth of America.

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There's not anything that I have done
that I look at and say, God damn, I wish

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didn't do that again.

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And many victims are left wishing they'd
listen to one piece of this con man's

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advice.

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I don't want you to believe anything
that I say.

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What you must do is say, prove it to me.

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In the suburbs outside Detroit,
Michigan, con man John Bravada has been

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an investment scam that has brought in
more than $50 million.

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In 2011, with the feds closing in, he's
working out a possible escape plan.

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Mail fraud and wire fraud, if those are
the charges, don't even carry criminal

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jail time in Italy.

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There's never been a case in Italy that
they can find where... Italy actually

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allowed an extradition in a case that's
greater punishment than their own.

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Thinking he can avoid justice overseas,
Bravada rents an apartment in Milan and

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begins researching how to become an
Italian citizen.

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To the FBI, his actions mean only one
thing.

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I truly believe John Bravada was looking
to go to Italy and never return.

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John Bravada grew up modestly, raised
alone by his widowed mother in

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Michigan.

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Though he says he dreams of working for
the CIA, he never finishes college.

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In his 20s, Bravada works as a cop in
his hometown, noting on his application

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that he likes being in the middle of
attention.

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Though he will later claim to work for
the Drug Enforcement Agency, it's out on

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patrol in Kalamazoo that he first gets a
view of the good life.

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John, while he was working in law
enforcement, while he was driving

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would observe some of the nicer
communities, nicer homes that he would

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And that was the type of lifestyle that
he wanted to have for himself and his

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family.

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Bravada gets his shot at riches when he
hands in his badge and begins selling

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life insurance, first for John Hancock
and later at New York Life.

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He was a solid salesman, and his book of
business grew appreciably in

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not a long period of time.

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But Bravada sets his sights higher.

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Eventually, he moves to Brighton,
Michigan.

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a small town about 40 miles northwest of
Detroit.

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It's here, in 2003, that John opens the
Bravada Financial Group, running it out

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of this unassuming building on a busy
commercial strip.

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Three years later, he launches BBC
Equities, a real estate investment fund.

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Bravada partners with Richard R .J.

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Trabulsi. who he had previously hired at
New York Life.

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To R .J., Mr. Bravado was a father
figure, and he was a young,

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individual who looked up to John
Bravado.

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John pulled all the strings at BBC.

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He was the figure that was larger than
life. He projected himself as larger

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life, and I think R .J. bought into
that.

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From the very start, Bravada is out in
front, making the right impression the

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moment he walks in the door.

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When you first look at John Bravada,
John comes across as very polished.

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Salt -and -pepper gray hair, mustache,
custom suit, cusslings, monogrammed

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shirts.

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He's a huge guy.

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He's tall.

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He's muscular.

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He has these form -fitting suits, and he
stands out in a crowd. I mean, he

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steals all the oxygen in a room.

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Driving a $90 ,000 Ferrari, Robata knows
the importance of projecting wealth.

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John Robata's thing was that... This is
the only industry where people will

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drive up in their Mercedes or their BMWs
and hand over all their money to their

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financial advisor who rents an apartment
and drives a Yugo.

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The point that he was making was that
that's crazy and you should invest with

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someone like me because that would
guarantee that their investment would be

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successful as his was.

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So what's the secret of his success?

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Not long after starting BBC Equities,
Bravada is at the Ritz -Carlton Hotel

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giving a presentation to a few dozen
people.

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At first, it's not even obvious that
Bravada is actually selling anything.

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A John Bravada sales pitch would last
almost exactly an hour.

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He never mentioned BBC equities for the
first 50 minutes. What he did for the

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first 50 minutes was instill terror in
the audience about the dangers of

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investing. For most people out in this
room, you sat and watched your wealth

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disappear.

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And you did it because your financial
planners, the media, said do what?

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Stay still. By the end of that 50
minutes, you were terrified and you

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know what to do with your money?

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The last 10 minutes?

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Basically, it was John Bravada saying, I
alone can help you.

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I got to tell you that, and this is a
bold statement, we'll back it up. Not

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of our clients ever lost a dollar.

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The way Bravada can help is by offering
investors a piece of his so -called real

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estate empire.

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Flipping through slides, Bravada shows
off properties where tenants are paying

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rent and generating big bucks for his
investors.

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He made it sound like his company had
already acquired a huge real estate

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portfolio that was already cash flowing.
And he couldn't get to the bank fast

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enough because they were producing so
much cash.

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In this pitch, recorded later, Rabada
hits upon a point he hammers home time

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time again.

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BBC equities is not only lucrative, it's
also safe.

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Number one rule.

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my money and principal of my dollars
must be guaranteed.

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I cannot risk losing my principal
dollars.

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Rule number two, I must get as high of
interest rate I can get on my money

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without violating rule number one.

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Bravado says his fund is structured with
safety in mind.

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At BBC Equities...

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Our fund's set up a little bit
different.

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BBC Equity guarantees principal dollars
of money that goes into the fund. It's

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backed by CDs at a bank, Comerica Bank.
They're a trust company.

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So principal's guaranteed.

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Bravada claims that for every investor
dollar stored safely at Comerica, the

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bank will lend him $2 to make real
estate purchases.

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A six -year -old investor who has a
modest nest egg, the notion of it being

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protected, and kept safe in a
certificate of deposit, but with the

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large interest rate that you couldn't
normally get in a certificate of

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and on top of a large fixed interest
rate, a profit dividend, that was

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That was the best of all possible
worlds.

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On top of this guaranteed protection,
Rabada promises investors between 8 %

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12 % interest, as well as potential
dividends.

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You get 12 % as fixed, it's guaranteed,
it's paid quarterly.

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That money can be reinvested or taken
out, whatever you decide to do.

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Last year, we did pay a dividend. Our
dividend was a 10 % dividend, which

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our stockholders or our investors saw a
22 % rate of return.

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Roboto lets investors know that the way
he gets paid is different than most fund

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managers.

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Here's the deal I made. I went out to my
people and said, I don't want a salary

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from BBC Industries.

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I don't want to get paid off management.

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What I want to get paid off, if I can do
what I say I'm going to do for this

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fund, that is create profit, which is
the dividend.

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I deserve to get paid.

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But if I can't do that, I don't deserve
to get a paycheck.

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And that's how this fund works.

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Investors like what they hear.

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And right away, his former insurance
clients, friends, neighbors, and even

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family begin to sign up.

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I think.

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The thing that hooked most investors was
his promise that their nest egg would

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be safe. No matter what, you will not
lose your principal dollars.

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And to a lot of these older investors,
that was everything to them.

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If they have doubts, many seem reassured
by Bravado's claims about his law

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enforcement days.

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My dream was to get in the CIA. I worked
for the Drug Enforcement Agency for

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about three years. I think what that
does, that builds trust amongst the

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that he wanted to have invest with his
company.

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Others are hooked by Bravado's verbal
jujitsu.

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He said things like, don't ever trust a
word I'm saying.

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I don't want you to believe anything
that I say.

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I want you to research it yourself.

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What you must do is say, prove it to me.

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Well, ironically, if somebody tells you
don't trust anything I'm saying, it

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engenders credibility.

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Between May 2006 and February 2007, BBC
Equities received $3

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.2 million from investors.

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And things are just getting started.

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Terry Makowski comes to Bravada's office
in late 2007, seeking a job as a

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marketing coordinator.

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He's interviewed by one of John
Bravada's employees, his son, a recent

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school grad named Antonio.

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He was asking the slighted questions for
the typical interview, you know, where

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do you see yourself in five years, ten
years?

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And so I asked him, I said, well, where
do you see yourself by the time you're

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30? And he said, I see myself being a
billionaire.

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Amazed by Antonio's pluck, Makowski then
meets the head honcho.

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John was interesting. He was very nice.
He's very charismatic. I mean, he really

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puts you at ease when you meet him.

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And John had this way of when you're
talking to him, like you're the only

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in the room.

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So this is the location, one of the
locations that we held a seminar at,

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actually several, Outback Steakhouse in
Canton on Ford Road.

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Working with a marketing company, she
sends invites to Bravada's preferred

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audience.

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He said he wanted the 55 to 80 -year
-olds because they were going into

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retirement or have been in retirement
and have access to lump sums of cash.

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Next on American Greed.

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After luring retirees with the promise
of a free meal, John Bravada gets them

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fork over millions.

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He could have sold these people
anything.

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He was a good salesman. Yeah, he could
have sold them anything.

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John Bravada has a pitch that seems
custom -tailored to his retirement -aged

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audience.

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I believe that your principal dollar is
your life.

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You must not, you cannot rip your
personal dollar.

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Okay? Because you can't afford to lose
$34 ,000 and get it back.

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It took your whole life to build it.

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As Bravada brings in more and more
money, he hires others to make the pitch

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following the script he's perfected.

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One of the first to take the job is
John's son, Antonio, who tries his

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to follow his dad's lead.

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Last year we did pay a dividend. Our
dividend was a 10 % dividend.

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For 2007, we paid a 10 % dividend.

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Which means our stockholders or our
investors saw a 22 % rate of return.

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If you had your money last year for
2007, you would have made 22%.

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Antonio, in turn, helps bring in other
pitchmen, including his former football

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coach, Jeff Minock.

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I said, I don't know nothing about the
financial business.

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And they go, oh, don't worry. We'll
teach you everything you need to know.

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We'll give you a script. You've got to
memorize the script.

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And they said, we'll have agents with
you so you don't have to sell anything.

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You just have to do the presentation.

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For the bravadas, it seems that knowing
what you're talking about is less

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important than looking like you do.

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The day they hired me, they asked me if
I had any suits.

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And I said, I got one. I said, I can get
married and buried.

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And they took me down to a men's
clothing store where they make custom

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suits. And they bought me two suits.

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As a matter of fact, the suit I'm
wearing right now.

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the Bravada bought formula.

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Once he's been made to look the part,
Minock is ready to get out there and

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pitching.

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John Bravada used to have us talk a
little bit about BBC equities.

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He didn't want us to talk a lot about
it. Just talking about the 8 % return

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that your principal was safe and your
money would go into a CD at Comerica

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Terry Welsh gets the invite to a bravado
seminar in 2008.

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A workplace safety trainer from Lansing,
Michigan, Welsh eats his free meal,

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listens to the pitch, and likes what he
hears.

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There was probably two things. The first
thing was the fact that they said that

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they were guaranteeing that the
investors would not lose money.

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The second thing was it sounded like
they had a very, very timely business

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00:16:22,500 --> 00:16:24,700
strategy that could be very profitable.

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00:16:26,120 --> 00:16:28,960
Welsh says he'd like to hear more.

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00:16:29,460 --> 00:16:35,500
And a few weeks later, Antonio Bravada
visits him and his wife Janice at their

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00:16:35,500 --> 00:16:36,500
home.

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00:16:37,000 --> 00:16:41,720
Yeah, that was him in the picture,
absolutely. And I remember when he sat

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00:16:41,720 --> 00:16:45,160
in that chair. I still remember him just
sitting.

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00:16:46,030 --> 00:16:49,650
there and talking to us like he was a
friend. We had a face -to -face

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00:16:49,650 --> 00:16:51,070
conversation with him.

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00:16:51,410 --> 00:16:58,150
And also I remember him having on a
really fancy ring, a very, very nice

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00:16:58,330 --> 00:17:03,310
And when we looked out the window, he
had an extremely expensive car.

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00:17:05,650 --> 00:17:09,970
Antonio lures the Welsh family with
promises of an 8 % return.

237
00:17:10,810 --> 00:17:12,750
But Terry still has questions.

238
00:17:13,740 --> 00:17:19,160
He sends Tony a document asking him to
confirm a number of promises he's made

239
00:17:19,160 --> 00:17:21,380
about BBC equities.

240
00:17:21,780 --> 00:17:26,200
It says, please fax back confirmation
that the following statements regarding

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00:17:26,200 --> 00:17:32,680
BBC equities are accurate. First, in
2007, BBC equities earned

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00:17:32,680 --> 00:17:36,520
net distributable profits exceeding $50
million.

243
00:17:37,240 --> 00:17:41,600
Tony even noted there, says not exact,
but close.

244
00:17:42,540 --> 00:17:49,040
In 2007, BBC Equities LLC purchased real
estate exceeding $500 million

245
00:17:49,040 --> 00:17:50,900
in value.

246
00:17:51,280 --> 00:17:54,900
That figure was something Tony gave me
previously.

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00:17:55,320 --> 00:17:59,060
And he said on here, he says, not exact,
but close.

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00:17:59,960 --> 00:18:05,760
Let's go back to this. After receiving
this signed assurance, Welsh and his

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00:18:05,760 --> 00:18:11,220
clean out their IRAs and invest $41 ,000
in late June 2008.

250
00:18:14,160 --> 00:18:18,480
By this point, Bravada has brought in
nearly $25 million.

251
00:18:20,860 --> 00:18:27,580
Many of his employees buy into BBC
equities, including pitchman Jeff

252
00:18:27,580 --> 00:18:30,680
marketing coordinator Terry Makowski.

253
00:18:31,960 --> 00:18:35,760
I was excited about it. I'm like, wow,
this is a really great opportunity.

254
00:18:36,440 --> 00:18:39,580
And I was really hopeful. I gave him the
benefit of the doubt.

255
00:18:41,400 --> 00:18:42,400
Coming up.

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00:18:42,730 --> 00:18:46,650
The truth behind BBC equities begins to
emerge.

257
00:18:47,490 --> 00:18:51,290
If you say you're going to do something
with investors' money, you better do it.

258
00:18:51,410 --> 00:18:54,610
If you say you're going to do one thing
and do another, that's wrong.

259
00:19:08,080 --> 00:19:13,900
All across Michigan, investors in BBC
Equities are thrilled to see their money

260
00:19:13,900 --> 00:19:14,900
grow.

261
00:19:15,120 --> 00:19:20,240
There were a lot of investors who told
us and who testified that they were so

262
00:19:20,240 --> 00:19:23,980
delighted with BBC Equities that they
told their friends and their friends

263
00:19:23,980 --> 00:19:24,980
an investment.

264
00:19:25,980 --> 00:19:31,520
Investors have been led to believe that
their interest is generated by Bravada's

265
00:19:31,520 --> 00:19:32,520
real estate empire.

266
00:19:33,200 --> 00:19:35,300
But this is hardly the case.

267
00:19:36,209 --> 00:19:41,350
BBC's real estate empire, in truth, was
a couple of dozen homes and some

268
00:19:41,350 --> 00:19:43,590
dilapidated car washes, mostly in Ohio.

269
00:19:46,690 --> 00:19:49,910
How then does Bravada keep sending out
checks?

270
00:19:50,890 --> 00:19:56,550
While making big promises, he offers
investors that thinly veiled warning.

271
00:19:57,570 --> 00:19:59,730
I don't want you to believe anything
that I say.

272
00:20:00,370 --> 00:20:03,130
What you must do is say, prove it to me.

273
00:20:04,910 --> 00:20:10,330
Buried deep inside investor paperwork
that some people receive is an

274
00:20:11,890 --> 00:20:17,790
BBC Equities is using investors' funds
to make payments to other investors, not

275
00:20:17,790 --> 00:20:20,910
storing it safely at Comerica Bank, as
he promised.

276
00:20:22,210 --> 00:20:25,730
And that is hardly Bravada's only lie.

277
00:20:26,710 --> 00:20:32,270
John Bravada was not in the DEA. He was
never a federal agent.

278
00:20:33,320 --> 00:20:37,580
He was a public safety officer at the
Kalamazoo Police Department for a little

279
00:20:37,580 --> 00:20:42,920
over a year, and he was fired from that
job when they found that he had lied on

280
00:20:42,920 --> 00:20:43,920
his initial application.

281
00:20:44,760 --> 00:20:48,520
His lies don't stop there.

282
00:20:49,220 --> 00:20:52,920
Throughout the scheme, Rabada has made a
simple promise.

283
00:20:54,380 --> 00:20:57,080
So the first thing is that our fund is
set up a little different. We don't

284
00:20:57,080 --> 00:20:59,820
charge fees to our investors. I think
we're the only fund that I know of that

285
00:20:59,820 --> 00:21:02,920
doesn't do that. We have a philosophy
that says if we don't make money, you

286
00:21:02,920 --> 00:21:06,140
don't make money. So we have to make
money for our investors in order to make

287
00:21:06,140 --> 00:21:07,140
that happen.

288
00:21:08,000 --> 00:21:13,280
In truth, however, Rabada pays millions
in sales commissions and finder's fees

289
00:21:13,280 --> 00:21:19,540
to his employees, who jokingly refer to
BBC Equities as the Billionaire Boys

290
00:21:19,540 --> 00:21:20,540
Club.

291
00:21:20,840 --> 00:21:27,080
One of these salesmen, Bravado's son,
Antonio, shows off his newfound wealth

292
00:21:27,080 --> 00:21:28,700
this not -so -subtle video.

293
00:21:31,660 --> 00:21:34,780
Not bad for a fresh -faced youngster.

294
00:21:35,780 --> 00:21:40,580
And Antonio is not even the guy at the
top of BBC equities.

295
00:21:41,640 --> 00:21:45,840
John Bravado was the first person to
belly up to the trough. He was getting

296
00:21:45,840 --> 00:21:47,120
before anybody else.

297
00:21:47,530 --> 00:21:52,530
and getting paid a lot right from the
get -go. In 2007, he decided he should

298
00:21:52,530 --> 00:21:54,890
start collecting a salary of $1 .2
million.

299
00:21:56,190 --> 00:21:59,870
Now, understand, BBC Equities was never
profitable.

300
00:22:00,070 --> 00:22:02,730
Not in 2007, not in 2008, never.

301
00:22:04,410 --> 00:22:09,890
Over the years, Bravada pockets more
than $7 million worth of investor funds

302
00:22:09,890 --> 00:22:11,750
he's promised to keep safe.

303
00:22:13,410 --> 00:22:16,550
The money that he told people he would
protect, he was spending.

304
00:22:17,160 --> 00:22:22,240
on himself to finance his lifestyle and
to project an image of success so that

305
00:22:22,240 --> 00:22:23,800
he could get more investment dollars.

306
00:22:24,820 --> 00:22:31,120
Days after bringing in his first
investors, Rabada shells out $90 ,000

307
00:22:31,120 --> 00:22:32,120
Ferrari.

308
00:22:32,540 --> 00:22:36,720
Later, he buys an $85 ,000 Maserati for
his wife.

309
00:22:37,280 --> 00:22:43,040
And statements from his black Amex card
are a catalog of greed gone wild.

310
00:22:43,680 --> 00:22:49,060
Featuring enormous charges at the finest
establishments for food, clothes,

311
00:22:49,600 --> 00:22:54,220
cruises, travel, and anti -aging
treatments.

312
00:22:56,240 --> 00:23:02,100
According to employee Terry Makowski,
Bravada is not shy about sharing his

313
00:23:02,100 --> 00:23:03,100
spending habits.

314
00:23:04,400 --> 00:23:10,240
He was driving his Ferrari in the
summertime and driving his Cadillac

315
00:23:10,240 --> 00:23:16,460
in the winter and, you know, talked very
freely about, you know, oh, I have $500

316
00:23:16,460 --> 00:23:22,960
shoes and, you know, a $1 ,000 shirt and
a $3 ,000 suit, and I went on a $25

317
00:23:22,960 --> 00:23:27,940
,000 hunting trip. I mean, he dropped
price tags on everything.

318
00:23:29,840 --> 00:23:34,320
Bravada lives in an impressive $1 .2
million home.

319
00:23:34,620 --> 00:23:36,400
But it's not enough.

320
00:23:36,700 --> 00:23:42,400
He begins building a 22 ,000 square foot
lakefront mansion.

321
00:23:43,140 --> 00:23:48,560
Though it's never completed, an
architect's animation shows that Bravada

322
00:23:48,560 --> 00:23:53,980
planning a palace of greed built on the
backs of his hardworking investors.

323
00:23:56,140 --> 00:24:02,790
In a call to American greed, Bravada
insists there's nothing wrong with any

324
00:24:02,790 --> 00:24:06,250
this. I was worth a lot of money before
I started this company.

325
00:24:06,490 --> 00:24:09,910
So prior to me starting this company, I
lived in a million -dollar house. I

326
00:24:09,910 --> 00:24:10,910
drove a Ferrari.

327
00:24:11,150 --> 00:24:16,570
I had a vacation home in Naples, Florida
with an $8 million home before I

328
00:24:16,570 --> 00:24:17,570
started this company.

329
00:24:17,910 --> 00:24:23,610
So the fact that in 2009 I'm going to
now build a new home and have a new

330
00:24:23,690 --> 00:24:24,870
it was my money.

331
00:24:25,260 --> 00:24:28,620
So I had a right to buy a house that I
want to buy or a car that I want to buy.

332
00:24:28,620 --> 00:24:29,940
It didn't come from investors' money.

333
00:24:31,560 --> 00:24:36,460
But court records show Bravado was
nearly broke when he started BBC

334
00:24:36,760 --> 00:24:43,080
And then almost all the money he brought
in from 2006 to 2009 came from his

335
00:24:43,080 --> 00:24:44,080
investors.

336
00:24:44,960 --> 00:24:51,520
Up next, the economy takes a tumble and
Bravado's real estate empire

337
00:24:51,520 --> 00:24:53,120
comes crashing down.

338
00:24:54,190 --> 00:24:58,570
He wanted to live that high life, and he
just got carried away. He thought he'd

339
00:24:58,570 --> 00:25:02,570
hit an artesian wall of money, and when
it ran dry, he was in deep trouble.

340
00:25:13,070 --> 00:25:19,750
While promising safety, John Bravada has
paid himself millions

341
00:25:19,750 --> 00:25:23,210
and frittered away millions more on...

342
00:25:23,520 --> 00:25:27,500
Properties that include several shabby
car washes and parking lots.

343
00:25:27,840 --> 00:25:33,320
In August 2008, he hires a real estate
consultant to help refinance some of

344
00:25:33,320 --> 00:25:34,320
these investments.

345
00:25:34,980 --> 00:25:40,820
After taking a close look at Bravada's
so -called empire, this expert hits him

346
00:25:40,820 --> 00:25:42,440
with a hard dose of reality.

347
00:25:43,260 --> 00:25:46,780
This portfolio is hemorrhaging money.

348
00:25:47,420 --> 00:25:49,300
All of these properties are underwater.

349
00:25:49,620 --> 00:25:53,560
You might as well just mail the keys
back to the bank. They are worthless.

350
00:25:53,780 --> 00:25:55,020
They're less than worthless.

351
00:25:57,260 --> 00:26:02,460
John Bravada looked at the consultants
and said, this is a bad report. We're

352
00:26:02,460 --> 00:26:03,460
screwed.

353
00:26:05,020 --> 00:26:07,400
And things are only getting worse.

354
00:26:08,300 --> 00:26:13,120
We begin our coverage tonight of what's
been called the worst financial crisis

355
00:26:13,120 --> 00:26:14,480
in modern times.

356
00:26:14,820 --> 00:26:21,400
As the world economy goes into freefall
in September 2008, John Bravada needs to

357
00:26:21,400 --> 00:26:24,920
keep nervous investors from asking for
their money back.

358
00:26:25,800 --> 00:26:28,980
August of 2008, Bravada is given this
report.

359
00:26:29,200 --> 00:26:32,600
It says the property portfolio is
worthless.

360
00:26:32,880 --> 00:26:37,600
What does he do? He sends out a letter
to all of his investors.

361
00:26:37,950 --> 00:26:40,270
in September of 2008, one month later.

362
00:26:40,770 --> 00:26:44,530
And he writes, there might be a crisis
on Wall Street, but there's no crisis at

363
00:26:44,530 --> 00:26:45,530
BBC Equities.

364
00:26:45,890 --> 00:26:50,630
He says, we are sitting on cash, and our
portfolio position is strong.

365
00:26:51,530 --> 00:26:52,670
None of that was true.

366
00:26:55,030 --> 00:26:59,410
Bravada needs to do more than just tell
his investors everything is okay.

367
00:27:00,090 --> 00:27:04,530
He needs to bring in new investors so he
can keep paying out interest.

368
00:27:05,230 --> 00:27:09,540
To do this, He tweaks his pitch to fit
the times.

369
00:27:10,360 --> 00:27:13,740
In the Depression, the richest people
that came out of the Depression were

370
00:27:13,740 --> 00:27:14,740
that bought real estate.

371
00:27:14,800 --> 00:27:15,960
It'll be the same today.

372
00:27:16,720 --> 00:27:18,540
So how do you participate in it?

373
00:27:19,600 --> 00:27:23,940
His answer, of course, is by investing
with DBC Equities.

374
00:27:25,240 --> 00:27:27,740
It's an outstanding opportunity to buy
real estate today.

375
00:27:28,060 --> 00:27:31,360
Outstanding opportunity to buy real
estate today. The greatest wealth

376
00:27:31,360 --> 00:27:34,860
in our history is taking place today.
The problem is most people in this room

377
00:27:34,860 --> 00:27:35,860
out there in the public.

378
00:27:36,090 --> 00:27:38,790
don't know about it, or don't know how
to take advantage of it.

379
00:27:39,810 --> 00:27:45,910
While rejiggering what he says, Bravada
also embarks on a new marketing blitz to

380
00:27:45,910 --> 00:27:50,410
carry his message out of local
restaurants to a nationwide audience.

381
00:27:51,790 --> 00:27:55,610
I'm Tiffany Tift reporting for America's
premier experts. Today we are in

382
00:27:55,610 --> 00:28:01,270
Orlando for a very special event. We are
honoring America's top 20 experts, and

383
00:28:01,270 --> 00:28:04,810
today we have with us John Bravada, who
is an expert in financial services.

384
00:28:05,170 --> 00:28:08,770
How are you doing today? Thank you very
much. Thanks for having us. So you guys

385
00:28:08,770 --> 00:28:14,510
kind of do a lot of everything, right?
It may seem like Bravada is being asked

386
00:28:14,510 --> 00:28:17,730
about his company by a top -notch
journalist.

387
00:28:18,520 --> 00:28:23,660
But this is actually one of two new paid
ads Bravada uses to sing the same old

388
00:28:23,660 --> 00:28:28,000
song. We get to put our philosophy to
our investors. And the philosophy is

389
00:28:28,000 --> 00:28:32,200
it's safety first of your principal.
Never put the principal at risk. And

390
00:28:32,200 --> 00:28:35,040
it's get the highest rate of return that
we can get on it. Now, how we do that

391
00:28:35,040 --> 00:28:39,540
is this. At BBC Equities, we secure your
principal dollars. That is unheard of

392
00:28:39,540 --> 00:28:40,780
in the marketplace today.

393
00:28:41,720 --> 00:28:44,420
Bravada also pays to appear in Forbes
magazine.

394
00:28:45,210 --> 00:28:50,050
where he's pictured on a private jet and
claims his net worth may soon exceed

395
00:28:50,050 --> 00:28:52,550
$250 million.

396
00:28:53,470 --> 00:28:59,910
He presented those to investors as these
media outlets choosing him because of

397
00:28:59,910 --> 00:29:04,090
his success and profiling him because of
what he's achieved, when in fact they

398
00:29:04,090 --> 00:29:07,630
were paid for by Bravada using investor
dollars.

399
00:29:08,590 --> 00:29:12,430
And this isn't Bravada's last piece of
self -promotion.

400
00:29:13,210 --> 00:29:18,810
The man who once told investors not to
trust him uses $25 ,000 of their dollars

401
00:29:18,810 --> 00:29:20,350
to hire a ghostwriter.

402
00:29:20,870 --> 00:29:26,230
In return, he gets his name on a book
that once again seems like a warning.

403
00:29:26,570 --> 00:29:30,070
It's titled The Stealing of Wealth in
America.

404
00:29:34,230 --> 00:29:40,110
By 2009, John Bravada has stolen enough
wealth To move from his old office

405
00:29:40,110 --> 00:29:44,230
building to the 17th floor of a shining
golden tower.

406
00:29:45,530 --> 00:29:48,290
But the fun can't last forever.

407
00:29:49,070 --> 00:29:54,290
By mid -2009, BBC Equities was in a
death spiral.

408
00:29:54,570 --> 00:30:01,510
It had $128 million of debt obligations
on its real estate. It had

409
00:30:01,510 --> 00:30:04,810
$45 million of investor obligations.

410
00:30:05,010 --> 00:30:06,550
And on top of that...

411
00:30:06,750 --> 00:30:13,650
it needed to find a way to pay 10 % to
12 % guaranteed interest annually

412
00:30:13,650 --> 00:30:14,670
to its investors.

413
00:30:16,570 --> 00:30:19,630
It was too much, and the money was
drying up.

414
00:30:21,930 --> 00:30:27,250
In March 2009, the state of Michigan
ordered BBC Equities to cease

415
00:30:28,590 --> 00:30:33,510
And before long, the U .S. Securities
and Exchange Commission begins looking

416
00:30:33,510 --> 00:30:35,390
into Bravado's company as well.

417
00:30:36,120 --> 00:30:42,820
We had heard a report that an investor
had tried to get out her $300 ,000

418
00:30:42,820 --> 00:30:48,120
-plus investment in 2009, and no one was
getting back to her, and she was

419
00:30:48,120 --> 00:30:49,600
becoming increasingly concerned.

420
00:30:50,140 --> 00:30:56,240
Based on that, the SEC began an
investigation into the finances of BBC

421
00:30:57,400 --> 00:31:00,600
But Bravada isn't about to throw in the
towel.

422
00:31:02,640 --> 00:31:03,640
Coming up.

423
00:31:04,010 --> 00:31:10,190
As BBC equities crumbles, John Bravada
continues to tell investors the same old

424
00:31:10,190 --> 00:31:16,890
lies. I am a big believer that real
estate today, there's been no better

425
00:31:16,890 --> 00:31:21,150
invest than today. The greatest wealth
transfer in history has taken place

426
00:31:21,150 --> 00:31:23,630
before our eyes, and it's happening in
the real estate industry.

427
00:31:25,150 --> 00:31:27,690
Would you fall for John Bravada's lies?

428
00:31:28,150 --> 00:31:32,870
Take a closer look at his pitch at
AmericanGreed .CNBC .com.

429
00:31:35,080 --> 00:31:37,000
Want inside information from the show?

430
00:31:37,260 --> 00:31:39,580
Join the Greed social network.

431
00:31:40,020 --> 00:31:42,280
Like us on American Greed's Facebook
page.

432
00:31:42,740 --> 00:31:43,920
We'll be right back.

433
00:31:52,840 --> 00:31:59,720
By June 2009, it's becoming increasingly
clear that something is very wrong at

434
00:31:59,720 --> 00:32:01,160
BBC Equities.

435
00:32:02,520 --> 00:32:08,000
Despite his current problems, the guy in
charge is hardly slowing down.

436
00:32:08,780 --> 00:32:14,160
John Bravado hastily convened conference
calls where he doubled down on the lies

437
00:32:14,160 --> 00:32:15,620
and said everything is going great.

438
00:32:15,980 --> 00:32:21,520
I am a big believer that real estate
today, there's been no better time to

439
00:32:21,520 --> 00:32:22,520
invest than today.

440
00:32:22,940 --> 00:32:27,220
We have a bunch of new irons in the
fire. We're actually going to be

441
00:32:27,220 --> 00:32:29,680
out into new and fantastic
opportunities.

442
00:32:30,520 --> 00:32:35,160
The benefit of you investing in a
company like ours is that you have other

443
00:32:35,160 --> 00:32:39,020
people and experts that are finding
opportunities like this to help invest

444
00:32:39,020 --> 00:32:41,500
dollars in areas that you may not even
think of.

445
00:32:41,960 --> 00:32:45,160
Stay with us. Things are going to be
fantastic. They're going to get even

446
00:32:45,160 --> 00:32:46,160
better.

447
00:32:47,100 --> 00:32:53,180
Bravada launches a new fund called
Phoenix Venture Capital, a name that

448
00:32:53,180 --> 00:32:57,080
be one more admission of what Bravada is
really up to.

449
00:32:58,180 --> 00:33:03,900
It's ironic, again, because the image of
a phoenix is a bird emerging from the

450
00:33:03,900 --> 00:33:08,580
ashes, right? Well, that was very apt.
The ashes were BBC equities.

451
00:33:09,000 --> 00:33:13,540
And he decided phoenix, the story behind
phoenix was going to keep them

452
00:33:13,540 --> 00:33:17,100
interested and more importantly, keep
them from trying to redeem their money

453
00:33:17,100 --> 00:33:20,200
because BBC equities didn't have enough
to give back to investors.

454
00:33:22,020 --> 00:33:27,720
Terry Welsh is one of those people who
doesn't yet know that all his family's

455
00:33:27,720 --> 00:33:28,720
money is gone.

456
00:33:29,480 --> 00:33:34,680
He hears about Phoenix from Antonio
Bravado in the summer of 2009.

457
00:33:35,500 --> 00:33:41,360
He said that this was an opportunity to
take the money that was in the original

458
00:33:41,360 --> 00:33:42,940
BBC Equities account.

459
00:33:43,800 --> 00:33:47,260
put it into an account where they would
be doing similar things but take

460
00:33:47,260 --> 00:33:54,140
advantage of what they expected to be as
a public offering, and

461
00:33:54,140 --> 00:34:00,160
that those funds hopefully would go
through a literal doubling in their

462
00:34:00,160 --> 00:34:02,720
in the process of going public.

463
00:34:04,060 --> 00:34:06,560
But there will be no IPO.

464
00:34:08,300 --> 00:34:13,800
In July, the SEC obtains a court order
shutting down Rivada and BBC Equities.

465
00:34:14,860 --> 00:34:21,500
The company has now raised more than $50
million, but investigators find there's

466
00:34:21,500 --> 00:34:22,940
almost nothing left.

467
00:34:23,679 --> 00:34:29,139
In late July 2009, the SEC went into
court to shut down BBC Equities.

468
00:34:29,639 --> 00:34:35,000
We took a look at BBC Equities' books
and records, and what did they have in

469
00:34:35,000 --> 00:34:37,000
bank? $22 ,000.

470
00:34:38,960 --> 00:34:43,719
The SEC's civil lawsuit isn't the only
heat Bravada is feeling.

471
00:34:44,020 --> 00:34:46,380
So creating wealth and preserving
assets.

472
00:34:47,040 --> 00:34:49,260
What's John trying to get at with that?

473
00:34:50,000 --> 00:34:52,940
Soon, a criminal investigation gets
underway.

474
00:34:53,620 --> 00:34:59,900
Led at first by FBI agent Eric Newberg
and later by agent Kelly Cease. This

475
00:34:59,900 --> 00:35:04,860
website right here talks about... Before
long, the feds have an ace up their

476
00:35:04,860 --> 00:35:05,860
sleeve.

477
00:35:06,640 --> 00:35:11,720
Realizing he could be headed to prison,
Bravada's young partner, R .J. Trabulsi,

478
00:35:11,840 --> 00:35:16,660
begins working with the FBI, recording
phone conversations with his boss.

479
00:35:18,660 --> 00:35:25,000
In one of these calls, Bravada reveals
that he may have found a way out of his

480
00:35:25,000 --> 00:35:26,000
current troubles.

481
00:35:27,500 --> 00:35:32,400
Mail fraud and wire fraud, if those are
the charges, don't even carry criminal

482
00:35:32,400 --> 00:35:34,360
jail time in Italy.

483
00:35:35,040 --> 00:35:39,340
There's never been a case in Italy that
they can find where Italy actually

484
00:35:39,340 --> 00:35:43,620
allowed an extradition in a case that's
greater punishment than their own.

485
00:35:44,940 --> 00:35:47,560
Bravada isn't just talking, though.

486
00:35:49,140 --> 00:35:54,620
In February 2011, he purchases a ticket
to head to Milan, Italy.

487
00:35:55,120 --> 00:36:00,100
When the feds get word of his plans,
they act quickly to stop him.

488
00:36:00,940 --> 00:36:02,620
When we found out that...

489
00:36:02,970 --> 00:36:04,530
John Bravado was leaving for Italy.

490
00:36:05,090 --> 00:36:09,350
We wanted to make sure that he didn't
leave the country because we were under

491
00:36:09,350 --> 00:36:11,230
the impression with him that he might
not come back.

492
00:36:11,630 --> 00:36:15,410
So we did a complaint in order to get
the arrest warrant.

493
00:36:15,970 --> 00:36:20,790
We planned to arrest him before he got
on his flight, which was scheduled for a

494
00:36:20,790 --> 00:36:24,450
Tuesday, but he ended up leaving on a
Sunday.

495
00:36:25,970 --> 00:36:30,070
All of a sudden, RJ called me and said,
John's already left.

496
00:36:32,680 --> 00:36:33,780
Gosh darn it moment.

497
00:36:35,840 --> 00:36:40,640
In Milan, Bravada rents an apartment,
starts applying to become an Italian

498
00:36:40,640 --> 00:36:44,580
citizen, opens a bank account, and gets
to work.

499
00:36:45,240 --> 00:36:48,200
John Bravada thought he could start a
new fund.

500
00:36:48,540 --> 00:36:53,120
I assume that it was going to be the
same type of fund that he wanted to

501
00:36:53,120 --> 00:36:54,120
in the United States.

502
00:36:55,500 --> 00:36:59,540
Bravada will later say he was just there
on a business trip.

503
00:37:00,140 --> 00:37:03,480
and had no real intention of moving
overseas.

504
00:37:04,000 --> 00:37:05,840
The feds don't buy it.

505
00:37:07,080 --> 00:37:11,660
I don't believe that. I think that he
was probably planning to stay in Italy.

506
00:37:12,700 --> 00:37:19,000
I don't know that for sure, but he
certainly took a lot of steps for just

507
00:37:19,000 --> 00:37:20,000
on a business trip.

508
00:37:21,060 --> 00:37:27,520
Whatever his true plans are, Robada's
visa expires, and he flies back to the U

509
00:37:27,520 --> 00:37:29,080
.S. in May 2011.

510
00:37:30,210 --> 00:37:34,590
Traveling on a round -trip ticket, he
plans to return to Italy in less than

511
00:37:34,590 --> 00:37:40,730
months. But when he lands in New York,
he discovers that's not happening.

512
00:37:41,310 --> 00:37:45,750
I was not present during the arrest, but
I can only imagine that he did not

513
00:37:45,750 --> 00:37:47,390
expect that when he got off the
airplane.

514
00:37:48,230 --> 00:37:53,530
I think John had a hard time coming to
terms with it, and I think John thought

515
00:37:53,530 --> 00:37:56,470
that he was untouchable and he wouldn't
be held accountable.

516
00:37:57,210 --> 00:38:00,870
that he could get back into the U .S.
and get back out with nobody knowing.

517
00:38:02,650 --> 00:38:06,890
Coming up, John Bravada remains
unrepentant.

518
00:38:07,390 --> 00:38:11,130
That's hard to say what goes on inside
John Bravada's mind.

519
00:38:11,670 --> 00:38:14,910
And victims struggle to pick up the
pieces.

520
00:38:15,870 --> 00:38:16,870
We were hurt.

521
00:38:17,090 --> 00:38:18,090
We were hurt.

522
00:38:18,530 --> 00:38:19,770
We were hurt by this.

523
00:38:32,340 --> 00:38:38,560
Despite the fact that John Bravada's
many lies are caught on tape, he and his

524
00:38:38,560 --> 00:38:42,480
son Antonio decide to go to trial in
2013.

525
00:38:43,400 --> 00:38:48,580
I think John Bravada decided to go to
trial because he thinks he is larger

526
00:38:48,580 --> 00:38:55,080
life, thought he could come to trial,
take the stand, testify in front of the

527
00:38:55,080 --> 00:38:59,040
jury and convince them of his lies, much
like he convinced his investors.

528
00:39:00,270 --> 00:39:05,730
At the end of an eight -week trial,
Bravada testifies in his own defense for

529
00:39:05,730 --> 00:39:06,730
four days.

530
00:39:07,390 --> 00:39:12,070
From the outset, though, he gives the
jury exactly what he's given his

531
00:39:12,070 --> 00:39:16,090
investors. He lied within the first
minute of taking the stand.

532
00:39:16,930 --> 00:39:20,850
He had claimed to graduate from Grand
Valley State University with an

533
00:39:20,850 --> 00:39:24,190
associate's degree, and it turns out
that Grand Valley State is a four -year

534
00:39:24,190 --> 00:39:26,150
college and doesn't have associate's
degrees.

535
00:39:26,630 --> 00:39:27,630
Like?

536
00:39:27,870 --> 00:39:31,510
He did when he was pitching prospective
investors.

537
00:39:31,930 --> 00:39:38,410
He did not let the truth stand in the
way of a compelling narrative.

538
00:39:39,950 --> 00:39:43,630
But angry investors offered a more
compelling narrative.

539
00:39:44,590 --> 00:39:51,390
The jury finds John Bravada guilty on 14
counts of wire fraud and one count of

540
00:39:51,390 --> 00:39:54,850
conspiracy. He gets 20 years in prison.

541
00:39:56,330 --> 00:40:01,350
His son, Antonio, is convicted of
conspiracy and gets five years.

542
00:40:02,670 --> 00:40:08,250
A key piece of evidence against him is
the facts he sent to Terry Welch when he

543
00:40:08,250 --> 00:40:10,090
put his lies in writing.

544
00:40:10,950 --> 00:40:15,450
I think to some extent, Tony is a victim
of his father.

545
00:40:16,130 --> 00:40:18,810
But Tony also jumped in with both feet.

546
00:40:19,830 --> 00:40:22,190
After cooperating with authorities...

547
00:40:22,590 --> 00:40:28,810
R .J. Trabose pleaded guilty to one
count of wire fraud and received just

548
00:40:28,810 --> 00:40:30,070
four years in prison.

549
00:40:30,970 --> 00:40:35,370
During the course of his scam, John
Bravado made a simple pitch.

550
00:40:35,890 --> 00:40:39,530
Get rich, but always keep your nest eggs
safe.

551
00:40:40,590 --> 00:40:44,050
You see, I believe we never put our
principle at risk because I can't go

552
00:40:44,050 --> 00:40:45,050
and make it up again.

553
00:40:45,470 --> 00:40:48,970
If I'm retired, how do I go back and
make up 30 -40 % of the money that I

554
00:40:48,970 --> 00:40:52,810
lost, that I'm planning on living on,
that I sat there and needed in my life?

555
00:40:52,870 --> 00:40:54,930
How do I go back and make that money up
again?

556
00:40:55,290 --> 00:40:56,530
I can't go back to work.

557
00:40:58,210 --> 00:41:00,030
Well, don't lose it in the first place.

558
00:41:01,310 --> 00:41:07,950
In the end, over 400 investors gave more
than $50 million to the man who

559
00:41:07,950 --> 00:41:11,230
promised them safety, then lived large.

560
00:41:15,450 --> 00:41:19,830
feel badly at all about people buying
expensive cars and houses or anything

561
00:41:19,830 --> 00:41:26,170
as long as it's honest profit but this
was theft it was theft

562
00:41:26,170 --> 00:41:33,170
and we were stolen from i can see at
this point no way

563
00:41:33,170 --> 00:41:37,810
that my wife or i will ever be able to
retire at all

564
00:41:37,810 --> 00:41:44,660
with typical bravado Authorities say
Bravada has

565
00:41:44,660 --> 00:41:47,440
tried to start a new fund from behind
bars.

566
00:41:48,300 --> 00:41:52,900
And in a call to American greed, Bravada
says he's not to blame for the

567
00:41:52,900 --> 00:41:56,580
financial ruin left in the wake of the
billionaire boys club.

568
00:41:57,240 --> 00:42:02,720
Instead, he points a finger at the
salesman who pitched his product, the

569
00:42:02,720 --> 00:42:07,940
investors who misinterpreted his words,
and the government who shut him down

570
00:42:07,940 --> 00:42:09,940
before he could hit it big.

